lab-101-html-meta-elements's Introduction

Search Engine Optimization (SEO) Basics

The purpose of this website is to touch on the basics of SEO with websites such as these basics:

Favicon

The Favicon is the little icon next to the title in the tab on the website.

<link href="/favicon.ico?version=0" rel="shortcut icon">

Description

This Description is what appears in the search of the website, under the title.

<meta name="description" content="Whatever you want to say That would appear in search engines.">

Canonical

Allows the Search Engine to specify which URL is important.

<link rel="canonical" href="[Most Improtant Site]">

Language

Language can be set based on who the user is. <html lang="en"> - ISO 639-1 Codes

Location

Set the Location of the Website.

<meta name="geo.region" content="US-MI">
<meta name="geo.placename" content="East Lansing">
<meta name="geo.position" content="42.734163;-84.4828162">

Ignore!

Try and allow the website to be ignored from all different robots.

<meta name="robots" content="noindex, nofollow">

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Project Feedback

Build a simple website for an imaginary, local store that sells geeky T-shirts

@egillespie Can you take a look at this? It's hosted here and meets the following criteria:

Include a homepage and at least one other page, for your best-selling T-shirt (you can download a T-shirt image from ThinkGeek)
A language is specified for the website (it does not have to be in English!)
A title and meta name="description" are provided for each page
Every page includes a link to a favicon.ico file with the company logo (you can create one here or design one yourself)
Location information is provided on every page (you can place the store anywhere in the world, as long as there's an existing building there)
When each page is shared on Facebook and Twitter, a beautiful card is generated (and the respective validators should return no errors/warnings -- though you can ignore the The following required properties are missing: fb:app_id warning for Facebook)

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