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Alexander Cheng's Projects

athleisure-ads-strategy icon athleisure-ads-strategy

01/08/20 - Multiple ANOVA with Tukey Test to create an athleisure clothing ad campaign strategy using Google, Youtube, and Amazon search volume data.

athleisure-advertising icon athleisure-advertising

Multiple ANOVA with Tukey Test to create an athleisure clothing ad campaign strategy using Google, Youtube, and Amazon search volume data.

crack-detection icon crack-detection

A CNN (Convolutional Neural Network) model to automatically classify images of building construction that show deficient work, with cracking as the focus.

fintech-retweetability icon fintech-retweetability

A Random Forest model with RandomSearchCV + GridSearchCV hyperparameter tuning identifies the most important features of a tweet and a twitter user that leads to the most retweets.

movie-insights icon movie-insights

12/04/19 - An exercise in exploratory data analysis to determine if a movie's budget, "votes", release month, and genre is correlated with higher grossing revenue.

recipe-strategy icon recipe-strategy

01/23/20 - A Logistic Regression classification model to predict whether a recipe will be "highly liked" or not on Spoonacular to determine whether or not to run ads when a new recipe is posted.

recipe-webpage-ads icon recipe-webpage-ads

A Logistic Regression classification model to predict whether a recipe will be "highly liked" or not on Spoonacular to determine whether or not to run ads when a new recipe is posted.

twitter-business icon twitter-business

02/05/20 - A Random Forest model with RandomSearchCV + GridSearchCV hyperparameter tuning identifies the most important features of a tweet and a twitter user that leads to the most retweets.

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